Valuable info from Nancy Stubblefield
- Creating your online presence
- Careers of the future
- Linkedin groups
- Facebook Groups
- Facebook Appolications
- Cover letters
- References
Difference between social networking and business networking
- casual vs professional
- friends contacts vs work contacts
- social need vs job need
Why network online?
- Recent recruiting changes
- Employers use:
- job niche boards
- social network sites
- online groups
- new technology for recruiters
- .job domain (Google .jobs for hits)
- click monitoring on job traffic
- employee referrals
Hot future careers:
- freelancing from home
- offices of the future
- youtube:
Best sites - Online Networking
- Linkedin
- world's largest professional network with over 43 million members in over 200 countries
- helps exchange knowledge, ideas, and opportunities with your trusted contacts
- a new member joins every second.
- Facebook
- founded in 2004
- if Facebook were a country, it would be the 4th largest in the world.
- half of Facebook users are outside of college.
- fastest growing demograhic is 30 and older
- check your photos and email addresses; make sure your profile represents someone a company would want to hire. Even if your profile is private, there are still ways to see those photos.
Linkedin
- Profile - online resume
- employment history
- biography (takes place of cover letter)
- specialties (takes place of skill summary)
- recommendations (takes place of references)
- documents (takes place of portfolio)
- Features
- groups: you can join up to 50
- email can be turned off for notifications of blog traffic
- join groups which are in your career interest area
- applications: 10 apps allowing you to do things like post documents or link your Wordpress blog. Most are free.
- Most effective profiles have:
- good industry connections
- relevant skills specific to your industry
- power phrases/key words
- coursework/professional training
- accreditations and licenses
- recommend others and have them recommend you to complete your profile
Asking about jobs online
- College students are like puppies.. everyone wants to help. Alumni are like stray dogs.. they appear desperate. Use your time in college to your advantage.
- Don't directly inquire about a job. Ask who they know/what they know about things in the industry, but never say "I need a job. Do you have one?"
Successful Networking = Job Success
- Employers anticipated a 22% decrease in hiring in 2009.
- Are your networking skills ready for your future job search?
Cover Letters
- aka application letter, prospecting letter, letter of inquiry
- copy your resume header to compliment and offer unity
- use proper business letter formatting
- like an objective, the cover letter should be relevant to the position
- traditional format letter used for job openings where you know the contact's information
- blind job lead format - used for things like newspaper ads which give little detail
References
- never use personal references - not considered credible.
- include 3 to 5 in a separate file for email and on a separate sheet of paper for hard copies
- ask your references before committing them
- include the person's name, title, company, address, phone number, and email address
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